Just Global is proud to announce that Rob Omodiagbe, Executive Creative Director, has been named to the prestigious Cannes Lions Creative B2B jury.
Cannes Lions has announced its 2022 jury line-up of global experts, selected to define the global benchmark for creativity this June. Work from across the globe will be judged, awarded and celebrated during the Cannes Lions International Festival of Creativity, running from 20-24 June 2022.
As a juror for the Creative B2B Lions, Rob Omodiagbe is representing the global industry’s leading talent from a diverse range of disciplines.
“We are delighted to welcome such an immensely talented set of jurors to benchmark creative excellence at Cannes Lions this year. Our juries play a pivotal role in recognising the world’s best creative marketing and championing the work that will pave the way forward for the global industry. We’re extremely proud to be able to bring together a diverse group of individuals to reflect the evolving industry landscape and we thank them for their time and dedication.”
You can learn more about Cannes Lions and this year’s prestigious selection of international talent in the publications Branding in Asia and Campaign Brief.
Some might describe Rob Omodiagbe as a ‘hybrid’ for his cross-disciplinary expertise – design, art director, and writer.
However, the descriptor of ‘problem-solver’ is most apt. That’s because, across his twenty-year creative career, Rob has embraced finding the most interesting solutions to his client’s problems.
This comes from his determination to maximise all sources of data and behaviourial influences to produce work that captivates and captures business. More than selling features and benefits, Rob believes he is in the business of solving human problems that happen to take place in business environments.
As Executive Creative Director of APAC at Just Global, he has the not-so-small ambition to redefine the reputation of B2B marketing. He appears to be on track to, as well, with some of the year’s most arresting campaigns across cybersecurity (Proofpoint’s “Hackable Me” podcast) workplace technology (FUJIFILM Business Innovation Australia rebranded from Fuji Xerox), business conferences (the rebranding of APAC’s largest B2B network, B2B Marketing Leaders Forum) and accessibility architectural consulting (Inclusive Places, “Never-ending Lockdown”).
Do you want to put our Creative team to work for your brand? Contact us.
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