You need great content. You need the right audience. You need the right advertisers or companies to support this."
Brandon Friesen joins Bombora’s Michael Burton on The Intent Data Exchange podcast.
In this episode, Brandon talks about how marketing with data is all about trying to put your audience at the center of the universe and understanding when, where, and how you connect to them. Right audience, right message, right time. How does data make that happen? Tune in!
We’re proud to be shortlisted by B2B Marketing for two award categories in this year’s Elevation Awards.
This six-part feature highlights how B2B marketers are applying programmatic advertising to achieve performance results.
Emilie Lee, Just Global’s SVP of Global Analytics, shares how brands should be measuring success in the age of big data.
