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Just Global has been shortlisted in four B2B categories at the 2025 Drum Awards, recognized for our insight-led, full-funnel work with Palo Alto Networks and OutSystems Cybersecurity. Winners will be announced during the festival this November.
At Forrester B2B Summit EMEA, one thing was clear: buying is now shaped by AI agents, peer influence, and cross-functional teams. To stay relevant, brands must shift from siloed execution to connected, AI-aware, network-driven strategies.
Mass-produced content is flooding syndication channels, but that doesn’t mean yours has to get lost in the scroll. This blog explores why creativity, craft, and personalization—not just volume—are the real levers for syndication success. If you’re ready to go from forgettable to unmissable, read on.
Just Dream is Just Global’s quarterly program that funds teammate dream experiences. From spiritual retreats and ocean cleanups to emotional reunions, this year-in-review blog captures the joy, connection, and creativity sparked when people are empowered to dream and supported to make it real.
Explore our new quarterly report from Just Global—The Index Brief—transforming JGPI performance data into actionable B2B marketing intelligence, enriched with expert analysis and global strategic insights.
Content syndication isn’t broken. But the way most marketers use it is. As AI reshapes buying behavior, it’s time to rethink lead quality, intent signals, and syndication’s role in your revenue engine. This blog previews key insights from our latest eBook, Content Syndication’s AI Frontier: The Good, the Bad and the Ugly, your guide to building smarter, more strategic programs that actually move pipeline.
Just Global celebrates six 2025 dotCOMM Awards wins for standout work with HashiCorp, OpenText, and our Reinventing B2B podcast—recognizing creativity, innovation, and results in B2B marketing.
One year after joining Trilliad, CEO Brandon Friesen reflects on what it means to build a unified, connected system for growth across marketing, sales, and customer success. Drawing on lessons from his family’s farming legacy, he shares how grit, strategy, and transformation are fueling the next season of B2B.
Account-Based Marketing (ABM) isn’t new. But according to the 2025 State of ABM report, unpacked in the latest episode of ForgeX’s podcast, it’s still widely misunderstood. And that misunderstanding is quietly eroding performance.
Learn how ABM and Demand Generation are converging to create a unified B2B marketing strategy. Explore key insights from Just Global’s Rewiring B2B report and what it means for sales and marketing alignment.
Market expansion isn’t about chasing volume—it’s about making smarter moves. This article explores how B2B brands can use market sizing and segmentation to prioritize high-opportunity regions, align global and regional teams, and scale with precision.
AI is transforming HR by streamlining onboarding, improving access to information, and supporting global teams. In this blog, Sherel Jean, Advisor, People Experience at Just Global, shares her journey with AI tools like ChatGPT and the importance of balancing innovation with a human touch.