
The 7th Annual Dick Reed Awards Are Coming. Here’s the Legacy Behind Them.
Ahead of the 7th Annual Dick Reed Awards, revisit the legacy of Dick Reed and the partnerships shaping the future of B2B marketing.
October 16th, 2025
We’re thrilled to share we’ve been shortlisted in four B2B categories at the 2025 Drum Awards:
The Drum Awards celebrate the marketing ideas that spark change — honoring the most effective, creative, and forward-thinking campaigns from around the world. Judged by global industry leaders, this year’s program showcases work that turns “What if?” into “What’s next?” across every sector, channel, and discipline.
Winners will be announced during The Drum Awards Festival, taking place November 17 to 20, 2025. We’re proud to be recognized alongside some of the best in the business, and even prouder of the teams and clients who brought this work to life. Stay tuned!
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Ahead of the 7th Annual Dick Reed Awards, revisit the legacy of Dick Reed and the partnerships shaping the future of B2B marketing.

AI answer engines aren’t great at “watching” videos like we do. They can’t appreciate production quality, absorb tone, or follow visual storytelling the way humans can.
So, if that’s the case, does video still matter for visibility?

As AI answer engines reshape search and discovery, this thought-leading blog explores how B2B brands can secure visibility in AI answer engines and influence buying decisions. Learn why being present in AI-driven answers is now mission-critical.