It’s a good time to be in advertising—or so say the latest numbers from the U.S. Bureau of Labor Statistics.
Just Global’s SVP, People, Emily Brinkert, shared her hiring insights for Ad Age’s feature, “What does the new jobs boom mean for the ad industry?“
With overall unemployment down to 3.6% and 431,000 new jobs added in March, the job market appears to be on an upswing, and the ad industry is keeping in step with that momentum, hitting an all-time high with 213,400 jobs in February.
For some agencies like Just Global, heightened demand in certain areas of business has helped elucidate where budgets should be going in the coming year. We anticipate expanding our team by an additional 30% by year-end.
HEIGHTENED DEMAND IN SERVICES AND REGIONS
“We are just starting our fiscal year and were able to preemptively take into consideration the areas we knew we would need to invest in. Programmatic and analytics as disciplines and Singapore as a region are trending upward for us, with the idea of growing more multidisciplinary individuals who can take ownership of multiple areas on a piece of business.”