B2B Marketing Ignite USA 2021

Join Just Global at the world's biggest and most loved B2B marketing event of the year.

B2B Marketing Ignite USA has become an international phenomenon for B2B marketers across the globe.

In 2020, B2B Marketing Ignite USA was the largest online virtual event of its kind. And 2021 will be even bigger with Just Global onboard for two trailblazing days of B2B marketing strategy, inspiration, actionable takeaways and networking.

As official sponsors of the “Execution and Campaigns” programming track, Just Global will be spearheading the line-up of esteemed speakers presenting the best campaigns across digital, data, events, creativity and communications.

Reserve your virtual seat to attend June 2 – 3 and you’ll hear from Just Global experts, customers and partners across B2B advertising.

Putting Your Brand First: How Databricks Turned Their Purpose into Profit 

Databricks is on a mission to help data teams solve the world’s toughest problems.   

By prioritizing this brand purpose, alongside an effective omnichannel mix of upper- and mid-funnel targeting, Databricks exceeded new customers goals by 109%.  

This presentation by Just Global’s Associate Director of Account Management, Stephanie Matlack, and Databrick’s Senior Director of Customer Marketing, Stephen Schleifer, will reinforce to B2B marketers why brand comes before demand in driving positive business outcomes. 

Attendees will learn: 

  • Translating brand purpose into omnichannel marketing strategies  
  • Messaging that emotionally connects to target audiences  
  • Effective use of upper- and mid-funnel tactics  
  • Growing a brand’s share of voice in the marketplace  
  • Positioning B2B companies as strategic partners, not just practitioners 

Using Technology to Accelerate Growth: A Look Ahead in Account Based Marketing

Just Global’s Brian Jones, EVP, Integrated Strategy, will join an reputable panel of experts to discuss leveraging graph technologies and big data to continue power your marketing and sales initiatives.

B2B Futures: Visions of the future from B2B’s rising star

Just Global’s Kathryn Nassar, Supervisor, Campaign Strategy, is nominated for the B2B Elevation Young Marketer of the Year Award. Hear her discuss the future of marketing on what she thinks leaders need to do now for the leaders of tomorrow. 

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