Impressions, Clicks, CTR, Engagements, Conversions, Landings. These are just a few of the dozens of metrics we as media folks are completely engrossed with on
All Thomas Friedman references aside, the marketing landscape is a constant evolution of capabilities, trends, value props and sometimes kitschy ideas all vying for “our”
“The Future of Digital” presentation, artfully strung together by Business Insider’s CEO & EIC, Henry Blodget, is one of my favorite decks of the year.
This week we released the 2011 edition of our forward review of tech marketing and media in a “View from the Top”, which is a
A friend of mine sent me a link to an interesting company who have recently won a marketing innovation award, called Neurofocus. This technology of