Just Blog
Taking Advantage of the Changing TV and Video Landscape
Although many have predicted the demise of schedule-based network television (Linear TV), it still remains strong, with iconic events and shows continuing to draw big
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Dick Reed
That’s Weird. Why would Just open in Austin?
BBQ, Live Music, and Innovative Digital Media The fact that we love Austin is not the only reason we just opened an office there. Admittedly
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Goodbye Flash, Hello HTML5: Warning Your Ads May Disappear
Google and Adobe had been trying to play nice with each other. Yes, trying is the key word there. With Google’s latest plans, they will
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So, you’re a CMO… Now What?
While it’s nothing new that CMOs today face a wider array of challenges than ever before, there are some concerns that stand out more than
Just Media, Inc. Names Sabrina Galati as SVP, Group Media Director, Amid Rapid Expansion
SAN FRANCISCO BAY AREA (May 12, 2015) – Just Media, Inc., has named Sabrina Galati as SVP, Group Media Director, as the agency continues to
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The Three Books Every Digital Marketer Should Read
I’ll start off by prefacing that I am an avid reader, I usually have three different books going on at once—usually two fiction and one
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Blurring the Lines: The Benefits of Blurred Lines in Marketing
Blurred lines! Not just the catchy song by Robin Thicke & Pharrell, but rather a concept that only the most successful marketers understand and actively
Brandon Friesen
Just Media’s Brandon Friesen Shares His Thoughts With Contently: Can Native Succeed Programmatically?
Sponsored Content Is Becoming Programmatic, But Can Programmatic Ever Truly Be Native? The marketers fueling this growth see programmatic native as a means of getting
From the Blog Archives: The F*ck-Up Fairy – Back by Unpopular Demand!
Early in the days of my blogging history I wrote a piece about a little character that we used to always joke about (and dread).
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The Death of SkyMall
In Memoriam: An Ode to SkyMall I may be alone on this one, but I actually have fond memories of you, SkyMall. Back before I
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Programmatic Buying: The Next Big Thing for Television Advertising?
What did you think about this year’s lineup of Super Bowl commercials? Aside from the lackluster attempts at comedy (or lack thereof in the case
Dick Reed
Worst Super Bowl Call Ever – This Year’s Adverts?
Being a foreigner, it’s taken me a few years to start to embrace the whole event that is SuperBowl Sunday. Frankly watching a 60 minute