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New Year, New Attitude
Some of us work to play, some play at work, and for some of us work is life. Whatever your reason is for work, most
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Dick Reed
Taking Account Based Marketing to the Next Level
This week, Just Media CEO Dick Reed was quoted in the Chief Marketer. “When our clients aim to target multiple key accounts, data can help inform
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The Mobile Conundrum: Mobile Fraud and 3rd Party Ad Tracking
Since the end of 2007, the industry had been preaching “this is the year for mobile”, and after years in the making, we are finally
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New Year’s Resolutions for Paid Social Media
With only two weeks left in 2015, it’s safe to say that this has been a huge year for social media. Facebook announced earlier this
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The Dirty Little Secret Behind Facebook Video Views
Facebook has been improving their video players over the last few quarters, and their new stats are nothing short of breathtaking. 8 billion views a
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Tis the PP Season: Preparing your SEM Campaign for the Holidays
In life we take pleasure in a certain consistency: stars in the sky; the turn of the seasons; birthdays and summer holidays. However, the yearly
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Facebook Rolls out 360-Degree Video for iOS
Last week Facebook announced several updates to its 360-degree News Feed video offering, including the newly established compatibility with both iPhone and iPad. Facebook first
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Navigating the Murky Waters of Social Media Following an International Event
In the wake of the horrific terrorist attacks in Paris over the weekend, we are reminded yet again that we do not live in a
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Kill all campaigns. Kill them with fire.
I hope I have your attention, because this is important, and we’ve been talking about it for way too long. In the B2B landscape, we
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Just Media, Inc. and Intel/AWS Honored with Silver Award for Best Overall Content Marketing Solution at the Industry’s Renowned Pearl Awards Gala in NYC
Celebrated for Excellence, Innovation, and Effectiveness in Content Marketing New York, NY (November 11, 2015) — Just Media, Inc. was honored by The Content Council
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Why Sales and Marketing Integration is Vital to Optimize Lead Campaigns
As a media buyer, with clients mostly in the B2B IT space, I have bought well over 50,000 leads in the past 10 years using
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Applying Today’s Marketing Best Practices for Pipeline Success
Overheard At The Just Media-Activate “Peer To Peer” Marketing Roundtable Most marketers want to hear about peer experiences, according to results from a survey Activate