An Accelerated thought-leadership Series
Marketing Fast-Forward
presented by team JUST
Can you keep up
with 2020?
The current state of the world is moving at an accelerated pace. Between the massive cultural and social shifts that have unfolded within the first half of the year, it’s increasingly more difficult to stay up to date with the latest news let alone marketing trends.
Our team of specialists break down the trends, shifts, and important reminders to help you navigate through the future of marketing:
Want to future-proof your business?
Download these 10 
tips.
Digital and Search Marketing
Remember to adjust your media forecasting. Right now things are understandably unpredictable so it’s important to set proper expectations for all stakeholders.
Aaron Davis
Supervisor, Search
Marketing Pipeline
It’s important that you qualify and categorize your leads at the account level so you can prioritize those.
Associate Director, account management
Stefanie O'Connor
Programmatic
Take advantage of more favorable costs as CPMs go down to help improve your share of voice in the market and engage your target accounts.
Juan Rodriguez
Manager, Programmatic
Community Management
People want to see active change. People want to see active engagement. They want to see action more than platitudes.
Community manager
Eliot Miller
Brand-to-Demand
Now is the time to invest in your brand – business decisions are not cancelled, people are still researching. You want to make sure that once people are ready to pull the trigger, they’re thinking of you.
Christopher Becker
Associate Director, Account Management
Creative
Slow down and analyze everything. When you push out something that’s right, it works well.
Ben Trimberger
Art Director
Metric Trends
With content syndication, we’re seeing people are spending more time online and actually downloading white papers and ebooks.
Associate, Analytics & Insights
Dominique Stewart
Media Planning
Acquisition is officially on sale.
Stephanie Matlack
Associate Director, account management
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