DICK REED AWARDS 2025
Celebrating Excellence. Honoring Impact.
The Dick Reed Awards return this year to honor the pioneers and innovators who have reshaped the B2B marketing landscape in the last year. From groundbreaking campaigns to visionary leaders, this year’s nominees set the bar higher than ever. Who will take home the top honors?
Join us on Thursday, April 17th in San Francisco as we celebrate this years winners!
CATEGORY: INDIVIDUAL EXCELLENCE
Commitment to Excellence.
This award recognizes a partner who has built a reputation as the person you can count on to consistently deliver exceptional results. Whether it’s meeting deadlines, providing high-quality work under pressure, or being a trusted collaborator, this individual has demonstrated unwavering reliability, ensuring successful outcomes time and time again.
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Rubee Lee
Bloomberg -
Davis Reiter
The Trade Desk -
Ellen Vlagakos
LinkedIn -
Kenny Qian
The Trade Desk -
Kevin Dwyer
Simpli.fi
-
Brian Luboki
Madison Logic -
Taylor Pile
iEntry -
Tara Mohamad
INFUSE -
James Taylor & Mark Mills
Rethink Demand -
Michelle Sullivan
B2B IQ -
Sarah Lugo
B2B IQ
Most Creative Collaborator.
This award recognizes an individual who brings bold, imaginative thinking to every collaboration, transforming ideas into impactful executions. Through strategic creativity, inventive problem-solving, and the ability to uncover fresh opportunities, this person consistently helps push campaigns beyond the expected, driving meaningful results through creative marketing approaches.
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Jaime Jochums
The Economist -
Davis Reiter
The Trade Desk -
Chris Colina
CyberRisk Alliance -
Zoe Josephson
The Wall Street Journal -
Andrew Melchiori
ProspectBase
Customer Success Advocate.
This award recognizes an individual who has gone above and beyond to support Just Global, ensuring seamless collaboration and exceptional service. Through responsiveness, proactive problem-solving, and a commitment to our combined success, this person has played a vital role in strengthening our partnership and delivering a smooth, effective working relationship.
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Megna Nathani
INFUSE -
Brian Luboki
Madison Logic -
Christina George
LinkedIn -
Michelle Gilbertson
DemandBase -
Greg Barnes
Wired
Growth Catalyst.
This award honors an individual who is always one step ahead, spotting the next big shift before it happens. With a sharp eye for emerging trends, evolving technologies, and untapped opportunities, this person doesn’t just follow the future of media—they help shape it.
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Brian Luboki
Madison Logic -
Jerome Soh
B2B Media Group -
Alan Lai
Inbox Insight -
John Glenn
LinkedIn -
Stephany Lang
Octane 11
Solution Seeker.
This award recognizes an individual who excels at tackling challenges head-on and finding solutions that drive success. Whether navigating complex campaigns, overcoming roadblocks, or turning obstacles into opportunities, this person brings resourcefulness, adaptability, and strategic thinking to every situation, ensuring forward momentum no matter the challenge.
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Ginny Deitchler
ODN -
Sarah Curry
Forbes -
Tanya Salah
Anteriad -
Jacqueline Natz
PharosIQ -
Stephanie Labasco
Demandscience -
Liza Nebel
Blue Ocean
Knowledge Builder.
This award recognizes an individual who has gone above and beyond to educate, train, and empower Just Global’s team through impactful learning experiences. Whether leading engaging workshops, coordinating comprehensive training programs, or making complex topics accessible, this person has played a key role in enhancing knowledge and professional growth within our organization.
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Tap Ledesma
B2B IQ -
Kenny Qian
The Trade Desk -
Kyle Palantzas
LinkedIn
Visionary Leader.
This award recognizes an individual whose leadership is shaping the future of the industry. Through the ability to anticipate industry shifts, recognize emerging opportunities, and make forward-looking decisions, this person has demonstrated a clear vision for the future and the determination to bring it to life.
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Vindoh Kaliappan
ISMG -
Ellen Vlagakos
LinkedIn -
Krystina Harrison
Bombora
Unsung Hero.
This award recognizes an indispensable team player whose behind-the-scenes contributions keep things running smoothly. Through consistency, dedication, and a commitment to excellence, this individual plays a crucial role in ensuring success, even if their impact isn’t always immediately visible.
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Samantha Harrop
Headley Media -
Tap Ledesma
B2B IQ -
Megna Nathani
INFUSE -
Megan Gerspach
Octane11 -
Justin Mickelson
ODN -
Amy Connor
ProspectBase
CATEGORY: CAMPAIGN AWARDS
Brand Amplification Award
This award recognizes a campaign that made a significant impact in amplifying brand visibility and recognition. Through strategic marketing, media execution, and audience engagement, this campaign successfully expanded reach, strengthened brand perception, and increased awareness in a meaningful and measurable way.
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ODN
Global OOH Campaign -
NBC Universal & The Trade Desk
AI-Powered Olympic CTV Reach -
Wondery
SMB Audio Impact
CATEGORY: COMPANY AWARDS
Excellence in Collaboration.
This award recognizes companies that have partnered with Just Global at the ground level, working hand-in-hand to develop custom creative and strategic marketing programs tailored to the unique needs of our customers. These partners exemplify seamless teamwork, shared vision, and a commitment to driving results, demonstrating the power of true collaboration in delivering exceptional marketing outcomes.
- INFUSE
- Inbox Insight
- ODN
- The Trade Desk
- DemandWorks
- The New York Times
Longstanding Partnership.
This award honors a partner whose enduring commitment, reliability, and shared vision have played a pivotal role in our sustained success over the years. Through consistent collaboration, innovation, and trust, this partner has demonstrated an unwavering dedication to driving impactful results and evolving alongside us in an ever-changing industry.
- Headley Media
- Activate
- B2B IQ
- Foundry
- Pipeline360
- Adswerve
Market Disruptor.
This award recognizes a partner that is challenging the norm and reshaping the industry. Through bold ideas, unconventional strategies, or a unique market approach, this company is gaining momentum and making its presence known. A true ‘watch this space’ player, this partner is paving the way for what’s next in B2B marketing.
- B2B IQ
- ProspectBase
- Interlink
Best Thought
Leadership Initiative.
This award recognizes a partner that has consistently delivered impactful thought leadership, shaping industry conversations and providing valuable insights. Through original research, expert analysis, and compelling content, this company has established itself as a trusted authority, driving meaningful discussions that impact the industry’s future.
- Bloomberg
- Activate
- The Trade Desk
CATEGORY: CHANNEL AWARDS
Channel Advancements & Innovation
This award honors a platform that has revolutionized digital marketing by introducing cutting-edge tools, precise targeting capabilities, and innovative solutions. Whether through AI-driven insights, automation, or new ad formats, this platform has redefined how brands engage audiences, optimize campaigns, and achieve measurable success in their respective channels.
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Reddit
Enhanced B2B Targeting -
LinkedIn
CTV Expansion -
Meta
AI-Powered B2B Lead Gen
- Demand Gen Campaigns
- Enhanced Performance Max Reporting
- AI-Powered Creative Optimization
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The Trade Desk
Kokai Updates for Bottom-Funnel Optimization -
MicroAd
ABM & Brand-Safe Targeting in Japan -
Simpli.fi & Bombora Integration
Enhanced B2B Targeting
Channel Specific Excellence
This award recognizes a platform that has demonstrated outstanding performance in a specific marketing channel, providing marketers with advanced tools and strategies tailored for maximum impact. Through superior scalability, data-driven optimization, and audience-first solutions, this platform has helped brands effectively connect with their target audiences and drive superior campaign outcomes.
- CNBC
- Bloomberg
- The Guardian
- Zefr
- ODN
- Billups
- Clear Channel Outdoor
- JC Decaux
- Wilkins Media
- OUTFRONT Media
- BlueWhale Research
- TechTarget
- Intensify
- SBT Research
- Leadcrunch
- AccelSocial
- B2Lead
- Lead2Pipeline
ABM Platform Innovation
This award celebrates a platform that has transformed ABM with pioneering strategies, data intelligence, and audience personalization. By delivering scalable, insight-driven solutions that enable precise targeting and high-value engagement, this platform has empowered brands to maximize ABM performance and accelerate pipeline growth.
- 6sense
- TechTarget
- Demandbase
- DemandScience
- Octane11
Special Awards
In addition to the awards listed, we are excited to announce the winners for five distinguished honors which will be revealed during the awards ceremony on April 17th,2025
- This award recognizes an individual who has gone above and beyond to educate, train, and empower Just Global’s team through impactful learning experiences. Whether leading engaging workshops, coordinating comprehensive training programs, or making complex topics accessible, this person has played a key role in enhancing knowledge and professional growth within our organization.
- This award honors the outstanding regional partner in [AMER, EMEA, or APJC] whose collaboration, innovation, and dedication have significantly contributed to driving business growth and success within their region. These partners have demonstrated exceptional performance, market expertise, and strategic impact, delivering measurable results that advance our shared goals.
- Awarded to the company that has introduced a groundbreaking solution or tool in the past year that is transforming B2B media. Whether it’s AI-driven insights, data-led optimizations, or cutting-edge ad formats, this award honors those who are pushing the boundaries of what’s possible.
- This award recognizes a company that has demonstrated a meaningful commitment to social responsibility in the past year, using its platform, resources, or initiatives to drive positive change. Whether through sustainability efforts, diversity and inclusion programs, ethical business practices, or community impact initiatives, this company has gone beyond business as usual to make a real difference.
- This award celebrates the partner who’s innovative, data-driven solutions have made an impact on Just Global’s global success. Their seamless integration across worldwide regions, combined with exceptional collaboration, support, and strategic impact, sets a standard for outstanding partnership.
This year, we’re proud to be supporting Pencils for Kids.
For 18 years, Pencils for Kids has been equipping children in need with the tools to succeed. They provide backpacks filled with school supplies and uniforms to over 3,000 children in Bali, Mexico, Myanmar, and Thailand — many of whom live in orphanages or come from families surviving on less than $1 a day.
Education has the power to change lives. With your support, we can help more children access the resources they need to build a brighter future.
If you’d like to contribute, please note “In honor of Dick Reed” when donating.
See you at the show!
