We know a lot about marketing. Here’s your chance to see how our brains work.
I challenge marketers to evolve to longer term planning. As marketers, we are all trying to find ways to make the biggest impact on performance.
What is a Tech Stack? Tech Stack Definition: a technology stack is a set of components or layers in a software offering that provides broad
As savvy consumers, it’s safe to say that in this day in age, audiences are resonating less with logos and more with humans. Audiences are
In the wake of the horrific terrorist attacks in Paris over the weekend, we are reminded yet again that we do not live in a
Blurred lines! Not just the catchy song by Robin Thicke & Pharrell, but rather a concept that only the most successful marketers understand and actively
Many of you likely remember the article a few years back on how Target was able to predict pregnancy (and even did) for their consumers before they even realized they were having a baby! This caused a big stir in the consumer market. There’s something uncomfortable about knowing that companies…
The first few days of 2014 are upon us and it’s a time for reflection on the passage of 2013 and looking forward to what will be in store this year. As a media agency CEO, the forward thinking has to include resource planning and professional guestimates on where the marketers…
Last week I attended the IDC Directions event in San Jose to see what the anaylst community are telling technology marketers. I guess I was
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