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Mark Zuckerberg’s recent announcement has sent shockwaves through the marketing world, and for good reason. He promises that 2018 will be the year that Facebook
Update from the Just Media Paid Social Team: In early September, Facebook announced that the company’s video view metrics had been reported incorrectly for over
Having a celebrity endorse a product through branded content is nothing new—in fact it has been a popular marketing tactic for decades. However, despite its
Facebook has been improving their video players over the last few quarters, and their new stats are nothing short of breathtaking. 8 billion views a
Last week Facebook announced several updates to its 360-degree News Feed video offering, including the newly established compatibility with both iPhone and iPad. Facebook first
I was just sent this re/code article from a client on the Facebook relaunch of the Atlas ad serving platform. Naturally I became more curious and wanted to find out what this really means. After doing some more digging on the subject, they seem to have gotten a bit ahead of themselves…
This week I was interviewed by Martin Giles of the Economist for his excellent article about the Facebook IPO. This subject is by no means
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