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2016: When An Internet Minute Can Lead to So Much – So Much Work But So Much Potential!
The results of a recent infographic came out about what happens during an “internet minute”. The numbers are at first shocking, but then you step
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What the FTC’s Native Advertising Regulations Mean for Your Brand
We’ve all been there, skimming through headlines when one title in particular catches our eye. We click at the promise of something interesting, but half
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Branded Content on Facebook
Having a celebrity endorse a product through branded content is nothing new—in fact it has been a popular marketing tactic for decades. However, despite its
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WTF IS NATIVE ADVERTISING?
Stumbled across this gem of a report by Digiday recently and couldn’t NOT share it. Thank you Digiday! It’s hard to believe that we are
Dick Reed
3 Misconceptions about Tech Content – Are You Guilty of Perpetuating these Myths
Last week our team was the first US agency to see the results of the 2016 IDG Enterprise Customer Engagement study, which looked at the
When The Next Bubble Bursts, Will Austin Feel It?
Recently there’s been speculation that the next tech industry bubble is about to burst. But whether you consider this a likely event in Silicon Valley,
Dick Reed
Why LinkedIn continues to fail (and why I’m buying stock)
The financial markets, media industry and many Just Media clients, have been reacting to news that LinkedIn stock dropped 40% on Friday based on its
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New Year, New Attitude
Some of us work to play, some play at work, and for some of us work is life. Whatever your reason is for work, most
Dick Reed
Taking Account Based Marketing to the Next Level
This week, Just Media CEO Dick Reed was quoted in the Chief Marketer. “When our clients aim to target multiple key accounts, data can help inform
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The Mobile Conundrum: Mobile Fraud and 3rd Party Ad Tracking
Since the end of 2007, the industry had been preaching “this is the year for mobile”, and after years in the making, we are finally
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New Year’s Resolutions for Paid Social Media
With only two weeks left in 2015, it’s safe to say that this has been a huge year for social media. Facebook announced earlier this
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The Dirty Little Secret Behind Facebook Video Views
Facebook has been improving their video players over the last few quarters, and their new stats are nothing short of breathtaking. 8 billion views a