Kathryn Nassar Photo

Kathryn Nassar

Associate Director, Strategy

But what if we could? Then what?

As Associate Director, Strategy at Just Global, Kathryn Nassar leads the strategic solutions team in the USA, working with clients and cross-functional teams to create inventive, comprehensive, and scalable marketing programs that deliver results for her clients. With a background in programmatic media buying, she blends her technical knowledge of media capabilities with imaginative, wide-view thinking in her work, which ranges from media strategy, full-funnel planning, and brand activation to audience development, customer journey mapping, bespoke ABX programs, and measurement solutions.

Kathryn’s work has been honored with awards across the industry, including the Drum Marketing Awards (Best Use of Customer Insights), Hermes Awards (Electronic Media, Digital Ad Campaign), AVA Digital Awards (Digital Advertising Campaign), DotCOMM Awards (Integrated Campaign, Digital Marketing Campaign), OMMA Awards (Technology/Web Services). Additionally, Kathryn was honored to be a 2019 finalist for SF Big’s “Rising Star of the Year” and to win a silver award at the B2B Ignite Elevation Awards for “Young B2B Marketer of the Year.”

In her spare time, Kathryn can be found sailing the San Francisco Bay, eating her way through the latest and greatest SF restaurants, exploring new places, cheering on the SF Giants, and playing kickball.

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