Executive Roundtable Virtual Event.
Marketing's Big Thinkers.
The role and influence of the technology decision maker. Roundtable Recording.
- Executive Roundtable with John Gallant, Enterprise Consulting Director @ Foundry
- Virtual event via Zoom
- Tuesday, July 16, 2024
- 08:30PT / 11:30ET / 16:30BST
A full copy of Foundry’s The Role and Influence of The Technology Decision Maker report.
The Event
An exclusive opportunity to hear John Gallant, Foundry’s Enterprise Consulting Director, discussing the findings of their latest report, ‘The Role of the Technology Decision-Maker’, meant for marketers.
Watch the recording and discover the key results and learn how to leverage the insights to help build more effective marketing strategies.
Key topics covered:
- The increasing influence of Technology Decision-Makers in business
- Effective targeting strategies for ITDMs
- Understanding what influences tech buyers
- Crafting messages that resonate with the IT audience.
This exclusive event for the Just Connect Community allowed attendees to quiz John and get even more out of the report’s findings.
The Speakers
Presented by John Gallant, Enterprise Consulting Director at Foundry, who was joined by Just Global’s EVP of Global Media, Alison Watson.
Their impressive knowledge of the IT landscape and the psychology of Key Decision makers shines in this roundtable.
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